On July 14, Fetterman tweeted a video of Nicole "Snooki" Polizzi, a star on MTV reality show Jersey Shore, from Cameo, a website that lets customers purchase personalized videos from celebrities.
Fetterman tweeted the video to his 528,000 followers, posting, "Hey @DrOz JERSEY loves you + will not forget you!!! "
In the 47-second video, Snooki jokes that she doesn't know why anyone would want to leave New Jersey "because it's the best ever," and ends the video, hinting that Oz won't be in Pennsylvania long.
"I know you're away from home and you're in a new place, but Jersey will not forget you. I just wanna let you know," she says. "I will not forget you and don't worry because you'll be back in Jersey soon. This is only temporary."
Fetterman's campaign didn't respond to an inquiry on how much they paid for the recording, but a video from Snooki is currently listed on Cameo's site as starting at $300.
"It must be hard for Dr. Oz, trying to live and campaign in a completely new place, so we thought hearing a message from home would cheer him up,” Rebecca Katz, senior advisor for Fetterman for PA wrote in a press release. “We really hope Dr. Oz enjoyed this message from a fellow iconic Garden State celebrity. It’s good to see two New Jerseyans sticking together.”
In less than three hours of Fetterman posting the video, his campaign says it has already been viewed nearly one million times.
In June, Gisele Fetterman told Pittsburgh City Paper that she and her husband, John, have always been hands-on when it comes to interacting with voters during elections.